Our Story: John Finney, Founder

About John:  Chicago and Wisconsin based, independent, critical thinker, improver, fly angler, golfer, weekend carpenter, dog person, music fan, BBQer… enjoys the outdoors and fixing or improving things, sharing experiences, stories and information with others.


After earning his business degree (The University of Iowa) John began his sales career selling door to door new cable TV subscriptions for almost a year.   He then moved to the suit and tie world with a leading B2B office products company and received an excellent foundation of sales skill training during what he calls the boot-camp of selling, and was promoted to Major Accounts.


Sales careers are like steps on a ladder, so at 26 he moved up the food chain to become a Chicago account manager for a leading Euro/American maker of heavy capital equipment (high volume mail presort and inserting systems and service) for 17 years, 14 of which were under straight commission.  He sold into everywhere from Fortune 500s to Mom/Pop shops across all market segments in the Chicago and Milwaukee area.


It was time for a new challenge when he moved upstream from mail/document processing to the corporate data center with a leading Euro/American maker of high speed digital printing systems and related software and service support, selling into many of the same large volume corporate transactional and direct marketing users.  He has also been tasked with new business prospecting and new business initiatives.


John has always carried a $2M+ annual quota and estimates hes sold over $50M in equipment and service support during his career.  He has earned many quota trips and President Club status, but considers his greatest accomplishment is earning and maintaining a reputation over 20 years for conducting business with integrity, honesty and professionalism in the tight-knit Chicago print to mail marketplace.

Perhaps most important, John has been fortunate to have worked under more than a dozen sales managers and been exposed to a wide variety of training sessions, sales schemes and practices…hes seen the good the bad and the ugly in terms of management style, process and practices.


A new chapter, new challenge:

After leaving the digital print game, and taking some time off,  John decided to “re-invent himself and in 2012 made the transition from the playing field to the coach’s box as a consultant, with the goal of sharing his practical experiences and perspectives to benefit his clients, without territory or boundaries.


John continuously supplemented his experiences with readings of subject matter books and thought leaders in sales dynamics and technology, and in 2012 to launched as an independent consultant to share his knowledge and experience to help sales forces improve and to help guide print/mailers through the maze of document management technology.


In short, he shares this rich experience with clients to improve their performance and effectiveness in both fields of expertise:  Sales Performance and Print/Mail Document Management.

Interested? Get in touch with us at 847-284-9535 847-284-9535. We look forward to talking to you.

As a small business owner of 15 years we were stagnant in need of change, I appreciated John's fresh perspectives, field experience and practical hands on approach to help me to support and motivate my associates and improve sales...

Gary Gunderson
Owner, Recycle Technologies, Inc
Wood Dale, IL